Расширенные описания страниц в Joomla (микроданные, микроформаты, RDFa, schema.org) - Поисковая оптимизация, продвижение сайтов на Joomla (SEO)

<div xmlns:v="http://rdf.data-vocabulary.org/#">
	<span typeof="v:Breadcrumb">
	<a href="/razdel.html" rel="v:url" property="v:title">Раздел</a></span>	
&gt;
        <span typeof="v:Breadcrumb">
	<a href="/razdel/kategoriya.html" rel="v:url" property="v:title">Категория</a></span>	
&gt;
Статья
</div>

<?php
// no direct access
defined('_JEXEC') or die;
?>
<div id="breadcrumb">
<?php if ($params->get('showHere', 1))
	{
		echo '<span class="showHere">' .JText::_('MOD_BREADCRUMBS_HERE').'</span>';
	}
?>
<?php for ($i = 0; $i < $count; $i ++) :

	// If not the last item in the breadcrumbs add the separator
	if ($i < $count -1) {
		if (!empty($list[$i]->link)) {
			echo '<div itemscope itemtype="http://data-vocabulary.org/Breadcrumb"><a href="'.$list[$i]->link.'" class="pathway" itemprop="url"><span itemprop="title">'.$list[$i]->name.'</span></a></div>';
		} else {
			echo '<div itemscope itemtype="http://data-vocabulary.org/Breadcrumb"><a href="'.$list[$i]->link.'" class="pathway" itemprop="url">';
			echo $list[$i]->name;
			echo '<span itemprop="title">'.$list[$i]->name.'</span></a></div>';
		}
		if($i < $count -2){
			echo ' '.$separator.' ';
		}
	}  elseif ($params->get('showLast', 1)) { // when $i == $count -1 and 'showLast' is true
		if($i > 0){
			echo ' '.$separator.' ';
		}
		 echo '<strong>';
		echo $list[$i]->name;
		  echo '</strong>';
	}
endfor; ?>
</div>

#breadcrumb div {display:inline;}

<div itemscope itemtype="http://schema.org/Article">
   <div itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating">Рейтинг <span itemprop="ratingValue">5.0</span> из <span itemprop="bestRating">5</span>. Голосов: <span itemprop="ratingCount">1</span>
   </div>
</div>

<?php if ($this->params->get('show_title')) : ?>

<div itemscope itemtype="http://schema.org/Article">

<div class="blog_content">

</div>

<div itemscope itemtype="http://data-vocabulary.org/Product">

<h1 itemprop="name">Название товара:<?php print $this->product->name?></h1>
<span itemprop="brand">Бренд товара</span>

<span itemprop="identifier" content="sku:<?php print $product->product_ean;?>"><?php print _JSHOP_EAN?>: <?php print $product->product_ean;?></span>

<div class="category" itemprop="category" content="Apparel &amp; Accessories &gt; Clothing &gt; Activewear &gt; Active Jackets">Например: "Apparel & Accessories > Clothing > Activewear > Active Jackets" (Категория к которой принадлежит ваш продукт можно посмотреть на этой странице  http://support.google.com/merchants/bin/answer.py?hl=en&answer=160081) </div>

<a class="lightbox" id="main_image_full_<?php print $image->image_id?>" href="<?php print $this->image_product_path?>/<?php print $image->image_full;?>" <?php if ($k!=0){?>style="display:none"<?php }?>>
                <img itemprop="image" id="main_image_<?php print $image->image_id?>" src="<?php print $this->image_product_path?>/<?php print $image->image_name;?>" alt="<?php print htmlspecialchars($image->_title)?>" title="<?php print htmlspecialchars($image->_title)?>" />
            </a>

<div class="description"><span itemprop="description">
<?php print $this->product->description; ?>
</span></div>

<div class="price_blok"><span itemprop="offerDetails" itemscope itemtype="http://data-vocabulary.org/Offer">

<div class="price">
<?php print _JSHOP_PRICE?>: <span itemprop="price"><?php print formatprice($this->product->getPriceCalculate())?><?php print $this->product->_tmp_var_price_ext;?></span></div>
<meta itemprop="currency" content="Выбрать свою валюту: UAH/RUB/USD/EUR" />

<div class="not_available" id="not_available">
<span itemprop="availability" content="in_stock"><?php print $this->available?></span></div>
<span itemprop="condition" content="new"></span>

</div>
</div>

<?php if($this->item->params->get('itemRating')): ?>
	<!-- Item Rating -->

<div itemscope itemtype="http://schema.org/Article">

<div class="itemRatingForm">

<div itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"><span itemprop="ratingValue" style="display:none"><?php echo number_format(intval($this->item->votingPercentage)/20, 2); ?></span>

<div id="itemRatingLog<?php echo $this->item->id; ?>" class="itemRatingLog"><?php echo $this->item->numOfvotes; ?></div>

<div id="itemRatingLog<?php echo $this->item->id; ?>" class="itemRatingLog"><span itemprop="ratingCount"><?php echo $this->item->numOfvotes; ?></span></div>
, после <div class="clr"></div>

</div>

<?php endif; ?>

</div>

<?php if( !defined( '_VALID_MOS' ) && !defined( '_JEXEC' ) ) die( 'Direct Access to '.basename(__FILE__).' is not allowed.' ); ?>
<div xmlns:v="http://rdf.data-vocabulary.org/#">
<?php 
$catcount = 1;
$count = count( $pathway );

// Remove the link on the last pathway item
$pathway[ $count - 1 ]->link = '';

foreach( $pathway as $item ) { ?>
	<?php if( !empty( $item->link ) ) : ?>
	<span typeof="v:Breadcrumb"><a class="pathway" rel="v:url" property="v:title" href="<?php echo $item->link ?>"><?php echo $item->name ?></a></span>
	<?php else: ?>
	<?php echo $item->name ?>
	<?php endif; ?>

<?php

	if( $catcount < $count || $item->link != '') {
		// This prints the separator image (uses the one from the template if available!)
		// Cat1 * Cat2 * ...
		echo vmCommonHTML::pathway_separator();
		
	}
	$catcount++;
}
if( isset( $return_link ) && !empty( $return_link ) ) {
    echo $return_link;
}
 ?>

$document =& JFactory::getDocument();
$evaluate = ($rating_count==0)? "0" : number_format($rating_sum/$rating_count,1);
echo "<div style='display:none;'><small><span class='hreview-aggregate'><span class='item'><span class='fn'>".$document->title."</span></span>, <span class='rating'><span class='average'>". $evaluate."</span> out of <span class='best'>5</span> based on <span class='votes'>".$rating_count."</span> votes<span class='summary'></span></span></span></small></div>";  

<div itemscope itemtype="http://schema.org/Article">
<span itemprop="name">Заголовок статьи</span>

	<span class="createdby">
		<?php $author =  $this->item->author; ?>
		<?php $author = ($this->item->created_by_alias ? $this->item->created_by_alias : $author);?>

			<?php if (!empty($this->item->contactid ) &&  $params->get('link_author') == true):?>
				<?php 	echo JText::sprintf('COM_CONTENT_WRITTEN_BY' ,
				 JHtml::_('link',JRoute::_('index.php?option=com_contact&view=contact&id='.$this->item->contactid),$author)); ?>

			<?php else :?>
				<?php echo JText::sprintf('COM_CONTENT_WRITTEN_BY', '<span itemprop="author">'.$author.'</span>'); ?>
			<?php endif; ?>
	</span>
<meta itemprop="datePublished" content= "<?php echo JHTML::_('date',$this->item->publish_up, JText::_('c')); ?>" > 
 <div itemprop="articleBody">
<?php echo $this->item->text; ?>
</div> 
</div> 

<span itemprop= "author"><?php echo $this->item->author; ?></span>

<?php echo JText::sprintf('COM_CONTENT_WRITTEN_BY', '<span itemprop="author">'.$author.'</span>'); ?>

<?php
$contenthtml=ob_get_contents();
ob_end_clean();
echo JHTML::_('content.prepare',$contenthtml);
?>

<div itemscope itemtype="http://schema.org/SoftwareApplication" style="visibility:hidden; height:3px " >

<img itemprop="image" src="/components/com_virtuemart/show_image_in_imgtag.php?filename=<?php echo $product_thumb_image ?>" /></div>

place
itemType = http://schema.org/HomeAndConstructionBusiness
name = Антей
description = Строим все что движется
address = 109431 Москва Привольная, 75
telephone = +7 495 722-28-80

postaladdress
itemType = http://schema.org/PostalAddress
postalcode = 109431
addresslocality = Москва
streetaddress = улица Привольная дом 75
telephone = +7 495 722-28-80